The Micro-Credential aims to enhance students’ ability to think strategically, evaluate organisational situations from a strategic perspective, and make sound strategic decisions. It covers strategic analysis, development of alternatives, ethically sustainable competitive advantage, and strategies for implementation and evaluation.
Additionally, this qualification emphasises innovative and responsible strategy, integrating various skills to contribute to overall general management themes. It explores key topics related to strategy, including competitive strategies, industry and organisational environments, and different business scenarios, with a focus on real-world case studies to develop competencies in strategic analysis and implementation. You will also examine the situation of an innovative firm seeking to identify and implement new initiatives.
Overall, this Micro-Credential provides a comprehensive understanding of strategic decision-making in a dynamic business environment.