Beneke, J and Rozum, K. 2018. Brand perception across cultures: A comparative study of Skoda’s brand characteristics in Poland and the United Kingdom. Journal of Business and Retail Management Research, 12(2), 1-14.
Beneke, J. 2017. The arduous journey of private labels: Insights from the South African Market and Further Afield. Journal of Food Products Marketing, 23(6), 668-682.
Beneke, J., Blampied, S., Dewar, N. and Soriano, L. 2016. The Impact of Market Orientation and Learning Orientation on Organisational Performance: A study of SMEs in Cape Town, South Africa. Journal of Research in Marketing & Entrepreneurship, 18, 90-108.
Beneke, J., de Sousa, S., Mbuyu, M. and Wickham, B. 2015. The effect of negative online customer reviews on brand equity and purchase intention of consumer electronics in South Africa. The International Review of Retail, Distribution and Consumer Research, 26, 171-201.
Beneke, J., Mathews, O., Munthree, T. and Pillay, K. 2015. The role of package colour in influencing purchase intent of bottled water: A South African perspective. Journal of Research in Marketing & Entrepreneurship, 17(2), 165-192.
Beneke, J. and Carter, S. 2015. The development of a consumer value proposition of private label brands and the application thereof in a South African retail context. Journal of Retailing and Consumer Services, 25(4) 22-35.
Beneke, J. 2015. Editorial: Brands under the spotlight Global perspectives on food buying behaviour. British Food Journal, 117(2).
Beneke, J. and Trappler, E. 2015. The might of the brand: A comparative analysis of brand prevalence in an emerging market setting. British Food Journal, 117(2), 485-505.
Beneke, J., Blampied, S., Miszczak, S. and Parker, P. 2014. Social networking the brand – An exploration of the drivers of attitude and brand image. Journal of Food Products Marketing, 20(4), 362-389.
Beneke, J., Greene, A., Lok, I. and Mallett, K. 2012. An investigation into the perceived risks associated with grocery private label brand purchase intent in South Africa. Journal of Product & Brand Management, 21(1), 4-14.